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![](https://media.journoportfolio.com/users/267412/images/7a53bd49-e87f-4d9a-8686-729113e73790_max-600.jpg)
SHMILY Photography reached out to me, asking to give their Maternity Photography on-page content a much-needed refresh. I was briefed to re-write the page's introduction and implement an FAQ extension down the bottom of the page, providing customers with as much information as possible about what to expect from a maternity photoshoot from SHMILY Photography.
Prior to my content being on their website, SHMILY Photography ranked POS 43 in the search engine results page (SERP) for their primary keyword: 'maternity photography.' Three days after my content was uploaded to the page, they ranked at POS 3. At the time of writing this, SHMILY Photography is happily sitting at POS 2 in the SERP.